This goes to show that you don't tens of millions of dollars or an A-list cast to have a hit movie. You just need a good story to tell. This news should have all horror fans happy because one, it shows there is still a market for an original idea. And two, it should make certain studios realize that we like good stories, not just pretty CG digital effects and faces.
Hopefully someone will take notice and we'll start to see some more quality pictures coming out. We will just have to wait and see. Congrats to Insidious and the whole cast for making such an amazing horror movie.